DANESSA TONG



INFORMATION
   
    Danessa is a multi-hyphenated individual whose skillset includes styling, set  design  and  graphic design. She is a polyglot with the ability  to  speak  5  languages, largely stemming from the interest she  has  in  the  world  of post-humanism  and  science - fiction. Through  her  work,  she  aims to inspire audiences to have a fresh perspective  on  the  identities created through fashion imagery.




NODES
︎ Email
︎ Instagram
︎ Resume

INFORMATION
504/GWT

Danessa is a multi-hyphenated individual whose skillset includes styling, set design and graphic design. she is a polyglot with the ability to speak 5 languages, largely stemming from the interest she has in the world of post-humanism and science-fiction. through her work, she aims to inspire audiences to have a fresh perspective on the identities created through fashion imagery.



︎︎︎ Email
︎︎︎ Instagram
︎︎︎ Resume


UNISM
DIPFASH L3—FYP/01



PROJECT DESCRIPTION
UNISM is a label that is constantly inspired by cultures and subcultures for the art we create and the products we make. With the brand ethos of quality craftsmanship meeting the highest standards of wearability.

With an extensive and varied product line consisting of everyday staple pieces, flowing between utilitarian, streetwear and punk culture. Product line includes classics like tops, jackets, blazers, jeans and pants that feature provocative silhouettes, bold colours and pulses of energy that is powerfully raw. Garments portray slogans and graphics and at the same time contain a design element such as patchwork and graffiti, made to be customizable and DIY-able so that they stay timeless. Shifting from working class to street punk, pieces are by no means identity-limiting.

A brand that is more than just clothes, providing the opportunity for both self-expression and the expression of common values. Fashion choices with UNISM simultaneously express individuality and symbolise community by embodying our personalities and shared values.

Below follows the brand’s Loobook and Catalogue, created to accompany the launch of the brand.





UNISM 01: LOOKBOOK
This Lookbook features products from UNISM's launching collection. Looks are styled and designed to meet the brand’s identity while injecting a fraction of attitude from the selected representatives. 





CREDIT LIST
creative direction                        DANESSA TONG
photography + edit                        DANESSA TONG
design + layout                           DANESSA TONG
garments                                  DANESSA TONG
hair + makeup                             IRIS OH
models                                    JOSH
                                          FARAH
                                          BRIDGITT
assisted by                               JUSTINN LIM
                                          JAINA KOO
                                          LIM XIRUI





UNISM 02: CATALOGUE
The Catalogue presents shots of the garments on the body. Inspired by mugshot profiles it is designed to show the pieces in various angles. This manual features the product information, composition, price and sizes. 






CREDIT LIST
creative direction                        DANESSA TONG
photography + edit                        DANESSA TONG
design + layout                           DANESSA TONG
garments                                  DANESSA TONG
hair + makeup                             IRIS OH
featuring                                 JOSH
                                          FARAH
                                          BRIDGITT
assisted by                               JUSTINN LIM
                                          JAINA KOO
                                          LIM XIRUI